Video Presentation Example.
- Industry: Automotive
- Presentation type: Video
- Client: IMO Car Wash
The challenge.
IMO Car Cash are known as ‘The World’s Favourite Car Wash’, and needed to visualise this in a big-impact video presentation to wow potential new clients.
Their sales team were scheduled to meet with major retailers and landlords across the world to take part in high-level discussion that would shape IMO’s future. Despite a range of innovative new products and platforms, their content was lacking the pizazz to reflect this.
IMO Car Wash wanted a slick, premium and persuasive video that could give their audiences a flavour of what they could achieve together. Challenge accepted.
Our solution.
Discovery workshop.
Our video production creatives started with a workshop to discuss every aspect of the look, sound and feel of the project. Collaboration is key, and for this job, nothing was off the table.
Script and storyboard.
After capturing the creativity in a mind map, our Script Writer began to craft the narrative flow and voice over – working with the rest of the team to create a detailed storyboard wireframe, including design ideas, timings and animation notes.
Design development.
Once the client had signed it off, we could begin creating a detailed ‘look and feel’ design process to put together a final storyboard.
Content sourcing.
We worked with IMO’s inhouse team to source high-definition video, drone footage and static imagery to start bringing these elements together.
Voice and soundtrack.
Meanwhile, the script was recorded by a professional voiceover artist, and we sourced a soundtrack that suited the style and energy of the video.
Look and sound, sorted.
Edit and animation.
With all this signed off, our Motion Designer and Video Editor began the process of laying out the video timeline, developing all the animation and compiling and editing all the assets to create the final, breath–taking, video presentation.
The result.
We just want to say thank you to Hype Presentations. They were able to interpret our international company, spanning 11 markets and nearly 750 locations, and present it in a two-and-a-half-minute showreel. We now use it with landlords, investors, new employees, training days, and more. The team worked tirelessly with us to absorb a huge amount of information and deliver a very professional result. We would highly recommend working with Hype.